Electric Water Heating

Did you know that your home's second largest energy user is the water heater? Take control of your energy use by choosing an electric water heater and see how economical and efficient it can be.

Electric water heating is matchless

With electric, there are multiple options to suit you and your lifestyle—read below to learn more.

Tank Water Heater

No flames, no fumes, no flues

With an electric water heater, there is no pilot light to worry about, no fumes from gas or carbon monoxide, and no ventilation problems. An electric water heater is low maintenance and has a long life expectancy. It's also economical. A family of four can have all the hot water they need for about $30 per month.

Marathon Water Heater

All-electric Marathon water heaters are the toughest water heaters available today.

Every Marathon water heater comes with a manufacturer's lifetime tank warranty. Marathons are tough on the outside with an inner tank that won't rust, corrode, or leak - ever. Marathon says it will be the last water heater you'll ever need for your home.

If that's not enough, Marathon water heaters have one of the highest efficiency ratings — saving you energy year-round.

Marathon offers water heater sizes of 40 to 50 gallons to keep hot water flowing through the last shower of the day.

The Marathon water heater is environmentally friendly too. Marathon water heaters are built to last a lifetime in your home, not in a landfill.

Heat Pump Water Heater

A new heat pump water heater can cut your hot water costs in half.

Water heating is typically the second largest energy user in your home, just after heating and cooling. Heat pump water heaters are a smart choice because they are the most efficient way to heat water. You can cut your hot water costs in half with this energy-efficient technology. That equates to over $150 in savings year after year for the average household.

How It Works

Using advanced heating technology, heat pump water heaters absorb heat in the surrounding air and transfer it into the water. Less energy is used to absorb heat compared to standard water heaters that generate heat.

There are many reasons to switch to a heat pump water heater. Consider these features and benefits:

Special Features

  • Most efficient water heater on the market
  • Lowest operating cost
  • Energy Star qualified
  • 10-year warranty

Benefits of Heat Pump Water Heaters

  • Cooling and dehumidification as by-product of heating water
  • Annual operating cost is approximately $150
  • Available in a variety of sizes (50 – 80 gallon units)

Electric Tankless Water Heater

Electric tankless water heating is optimal in a new construction application.

Key Features and Benefits of Electric Tankless Water heating in New Homes

  • Continuous Hot Water - Tankless technology gives the homeowner continuous hot water – great for larger families
  • Shorter Wait Times - Tankless technology heats water much faster than a standard tank
  • Energy Efficient – A tankless water heater only operates when hot water is turned on in the house while a standard tank water heater operates to maintain a consistent temperature on stored water that is not in use.
  • Life Expectancy - Longer life expectancy than a standard tank. Since water is not being stored, there are less corrosive effects on the heating elements.

No Flues

No venting or combustion air circulation is required with an electric tankless water heater. Not only does this save you on venting and piping costs but it allows you to locate it almost anywhere in your home, saving precious storage and closet space. Plus, you can save energy by locating it near where you use most of your hot water–kitchen and baths–because you don’t have to worry about venting.

It’s Flexible

Electric tankless water heaters come in a variety of sizes from a small 4 kW point of use unit for areas such as a kitchen sink to larger 24-36 kW that would typically serve a whole home.

It’s Endless Supply

Because an electric tankless water heater only heats water when you need it, for as long as you need it, there is an endless supply of hot water for those long showers.

It’s Clean, Quiet and Efficient

There are no combustion noises and no fumes with an electric tankless water heater.

It’s Economical

An electric tankless water heater is up to 99% efficient and can save you money on your water heating costs.


When deciding on an electric tankless water heater, several considerations should be taken into account, such as choosing the correct size unit to meet the needs of your application, electrical requirements for the unit chosen and an efficient plumbing layout to ensure faster hot water delivery.

For more information on electric tankless water heating and if it is the right choice for your home, 1-800-990-APCO.

For more information, call 1-800-990-APCO (2726) or visit the Alabama Power Appliance Center.

Free Electric Water Heaters

Switch to electric and get the water heater free. Just complete the online order form or call Alabama Power today at 1-800-990-APCO(2726). It's that simple. You just need to be a residential customer of Alabama Power and switch to electric water heating for your single-family home.

Thank You

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